top of page


Fitness Insights: How Fitbit Drives Customer Engagement Through Content Marketing
Fitbit, a leader in the wearable technology market, has effectively utilised content marketing to provide valuable fitness tips and...
3 min read


Unlocking Growth: How Headspace Used the Freemium Model to Boost Downloads and Subscriptions
Headspace, the renowned meditation app, has successfully leveraged the freemium business model combined with robust digital marketing...
3 min read


Building a Community: How Etsy Engaged Sellers and Buyers Through Email and Social Media
Etsy has carved out a unique niche in the e-commerce world by fostering a strong sense of community among its sellers and buyers. By...
3 min read


Optimising User Experience: How Booking.com Boosted Conversions with A/B Testing
Booking.com has become a dominant force in the online travel industry by continuously optimizing its user experience through A/B testing....
3 min read


Tap to Shop: How H&M Revolutionised Social Commerce with Shoppable Posts
H&M, the global fashion retailer, has made significant strides in social commerce by integrating shoppable posts into their social media...
3 min read
bottom of page